1st Step: Master POG
How Strategic Product Placement Boosts Sales

Optimising Your Displays with POG: A Simple and Effective System

In a competitive pharmacy environment, your shelf space is your most valuable asset. But are you truly maximising its potential? A messy or disorganised display doesn’t just look unprofessional—it actively costs you sales. That’s why we developed the SOX & LOX Planogram (POG) system: a simple, visual, and incredibly effective tool designed to transform your sock display from simple shelving into a high-performance sales engine.

This isn’t just about making things look tidy. It’s a strategic approach to merchandising that drives customer engagement, simplifies restocking, and ultimately boosts your bottom line.

🔹 A Perfectly Curated Product Mix for Maximum Sales

A well-structured Planogram (POG) is your roadmap to higher sales. It ensures your display is not just organised, but optimised to guide customer choice and encourage purchasing. Each SOX & LOX POG is meticulously curated to deliver a powerful and profitable product mix.

Strategic Product Placement:
We position our best-selling and high-margin products at eye-level to capture immediate attention. The layout intentionally groups socks by function (e.g., Diabetic Friendly, Extra Thick, Bamboo) and style, making it effortless for customers to find exactly what they need—and discover new products they’ll love.
Enhanced Customer Experience:
An organised display eliminates confusion and frustration for shoppers. The logical flow helps customers self-navigate, reducing the need for staff assistance and speeding up their path to purchase. This seamless experience builds customer confidence and encourages repeat visits.
A Professional & Appealing Look:
A clean, uniform display elevates the look of your entire pharmacy. It communicates quality and care, reinforcing your reputation as a premium health destination. This structured presentation ensures your stand always looks fully stocked and professional, even during busy periods.

🔹 A Hassle-Free System for Easy, Error-Proof Restocking

We know your team’s time is precious. The POG system is designed to eliminate guesswork and make restocking a fast, simple, and foolproof task that anyone on your team can master. This efficiency frees up valuable staff hours to focus on what truly matters: customer service and sales.

“At-a-Glance” Stock Management:
Restocking is as simple as placing your stand next to the POG and comparing them side-by-side. You can instantly see which products, sizes, or colours are running low. No more manual counting, no cumbersome spreadsheets—just a quick visual check is all it takes.
Eliminate Ordering Errors:
By providing a clear visual guide, the POG ensures every product is returned to its designated spot. This prevents misplaced items and, more importantly, ensures you reorder the correct products, minimising dead stock and maximising the profitability of every square centimetre of your display.
Empower Your Entire Team:
Because the system is so intuitive, any staff member—from a junior pharmacy assistant to a senior manager—can handle restocking efficiently. This creates a more agile and productive team, ensuring your best-sellers are always on display and ready to sell.

🔹 Seamless Integration with Our B2B Ordering Platform

The final piece of the puzzle is how effortlessly our POG system connects with our B2B ordering platform. We designed them to work together, creating a closed-loop system that takes you from visual stocktake to order confirmation in minutes.

Mirrored Layout for Faster Ordering:
Our B2B platform perfectly mirrors the POG layout. Products appear in the exact same sequence as they do on your display. This means you can work your way through the POG and add items to your cart simultaneously, without any confusing searches or cross-referencing.
Reduce Admin, Increase Selling Time:
This seamless integration drastically cuts down on administrative time. The minutes and hours saved on ordering are better spent on the shop floor, engaging with customers, and driving basket sizes.
A Complete, End-to-End System:
From display setup to stock replenishment, our POG and B2B systems work in harmony. This creates a highly efficient, streamlined retail operation that reduces costs, improves accuracy, and supports consistent sales growth.

🚀 Ready to Turn Your Retail Space into a Profit Powerhouse?

Stop letting inefficient merchandising hold back your sales potential. By implementing the SOX & LOX POG system, you’re not just organising socks—you’re investing in a smarter way to sell.